Posted on 29th August 2013 in Deli & Sushi, Media

New item is added to our popular “Nijiya Small Bottle” series-IRO IRO KINOKO TO KONBU NO NAMETAKE. (Cooked variety of mushrooms and Konbu Seaweed)

Our new unique and tasty Nametake is created by natural thickness from three kinds of mushrooms and Konbu seaweed and savory taste from hidden seasoning “shoyu-koji”

Very popular topping of steamed rice, called Nametake, is usually added several kinds of thickeners. In short, you can hardly find the one without additives.

Compared with other products, we never use thickeners and additives for “IRO IRO KINOKO TO KONBU NO NAMETAKE”. Instead of thickeners, we trust natural thickness from Mushrooms and Konbu Seaweed.

“IRO IRO KINOKO TO KONBU NO NAMETAKE” is made with three kinds of mushrooms (Enoki /Shiitake/Eringi mushrooms) and Konbu Seaweed. All ingredients are rich in minerals and fiber- Nutritious, and helps our healthy life. In addition, mushrooms and Konbu seaweed have natural UMAMI that is very popular ingredient of soup stock.

Enjoy our wholesome product on steamed rice, use as an ingredient of Wafu Spaghetti, Soup, Wafu omelet, or toss with boiled vegetables. More than that, creating your own recipe with “IRO IRO KINOKO TO KONBU NO NAMETAKE” will be enjoyable.






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Gochiso Magazine 2013 Summer / 『ごちそうマガジン』2013夏号

Posted on 22nd July 2013 in Media

Nijiya’s seasonal magazine “Gochiso Magazine 2013 Summer” is finally published. Full of delicious recipe and food. It’s Free at all Nijiya stores.


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Nijiya Homemade Satsuma-Age Ball! / タコ丸天&イカ丸天 新登場!

Posted on 1st April 2013 in Meat & Fish, Media, Nijiya Brand

New items are added to NIJIYA HOMEMADE SATSUMA-AGE!

“IKA MARU (Fish cake with Squid) and “TAKO MARU (Fish cake with octopus)” debuted in our homemade SATSUMA AGE series as a “one bite fish cake ball”

They are made with squid or octopus, plenty of cabbage, other vegetables, and selected Alaskan Pollack paste, and NO MSG. The tastes are very close to Okonomi-Yaki(Japanese pancake) or Takoyaki(Pancake ball with octopus), but both has less carbohydrate and more protein.

Please taste as it is, or use as an ingredient of Oden, hot pot, Nimono, and soup.

ニジヤ手作りさつま揚げに、タコ丸天&イカ丸天 新登場!

多くのお客様に好評いただいております手作りさつまあげに、新しい仲間が加わります。 その名も「タコまる天」「イカまる天」。可愛い一口サイズのさつま揚げです。 アラスカ産・高級スケソウダラのすり身に、タコ、イカ、それぞれの身を加えて練り上げました。キャベツや他の野菜もたっぷり入っています。

まるでたこ焼き、お好み焼きのような味わいですが、本物のそれらより炭水化物量は控えめ、タンパク質アップになるヘルシーおかず。他のさつま揚げ同様、NO MSGで安心してお召し上がりいただけます。そのままでももちろん、お鍋やおでん、煮物、お吸物など、幅広くご利用いただけます。

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Nijiya Satsuma-imo Amazake / ニジヤ さつま芋甘酒

Posted on 1st March 2013 in Media, Nijiya Brand

Nijiya Handmade: Sweet Potato Cold Amazake.

Amazake is a traditional sweet beverage in Japan and is made with Malted Rice. Now it is commonly consumed as a warm drink on Girl’s day celebration or cold days in winter; however, it is said that Amazake has basically consumed as a cold drink to cool body down in summer.

We are proudly introducing our Amazake which is made with sweet potato. Its sweetness is only coming from malted rice (the starch is converted to sugar) and of course no sugars are added- very healthy and naturally tasty. Furthermore, it is non-alcohol beverage so all generations can enjoy it.

The flavor of Sweet Potato Amazake is superior when consuming as a cold beverage. Please enjoy as it is, diluted with water, soda, milk, or soy milk, adding ginger or yogurt, or Shochu if you prefer to drink alcohol.

ニジヤ手作り! 冷やしておいしい・さつま芋の甘酒


現代では雛祭りのお祝いに温かい甘酒を飲むようなイメージがありますが、かつては夏 場の暑気払いに冷やしたものを飲む習慣があったそうです。

ニジヤでは、さつま芋を使ったヘルシーな甘酒をつくりました。甘酒は米と麹を発酵さ せ、デンプンを糖化することで甘みが出るので、砂糖は使用せず、さつま芋と米麹が 作り出す本来の甘みだけでナチュラルにおいしく仕上げました。もちろんノンアルコ ール。そのままでも、水や炭酸、牛乳や豆乳で割っても、また、生姜やヨーグルトを加 えても。お酒を召し上がる方は焼酎割りなどもおすすめです。


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Gochiso Magazine Spring Making / ご馳走マガジン・春号 撮影情報

Posted on 6th February 2013 in Media

We are making Gochiso Magazine Spring now!
The video above is the making of kids challenge part.


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Gochiso Magazine 2012 Winter / 『ごちそうマガジン』2012冬号

Posted on 11th January 2013 in Media

Nijiya’s seasonal magazine “Gochiso Magazine 2012 Winter” is finally published. Full of delicious recipe and food. It’s Free at all Nijiya stores.


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Gochiso Magazine Winter Making / ご馳走マガジン・冬号 撮影情報

Posted on 21st November 2012 in Media

We are making Gochiso Magazine 2012 Autumn now!
The video above is the making of kids challenge part.


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Gochiso Magazine Autumn Making / ご馳走マガジン・秋号 撮影情報

Posted on 8th October 2012 in Media

We are making Gochiso Magazine 2012 Autumn now!
The video above is the making of kids challenge part.


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Shoyu & Shio Koji, + Rayu! / 醤油麹、塩麹、食べるラー油!

Posted on 26th September 2012 in Grocery, Media, Nijiya Brand

Small Bottle Seasoning Series

Nijiya Homemade Shoyu-Koji

Shoyu Koji is now very popular following “Shio-Koji”.

It is made with soy sauce and malted rice. Because soy sauce is fermented food, Shoyu Koji has over 10 times of Glutamine compared with Shio Koji. In short, Shoyu Koji has more Umami than Shio Koji.

The point is an excellent balance of Umami, Sweetness, Saltiness, and Flavor. In addition, Fermented foods are very nutritious and will help people being healthy.

How to use it? Shoyu Koji is all around player for any cook. For example;
  • Substitution of soy sauce for Grilled Meats/Fish/Vegetables, Natto, or Sashimi.
  • Seasoning for cooked vegetables(Boiled/Steamed/Stir fried/etc), Meatballs/Hamburgers, Gyoza Dumplings, Fried Rice, or Soup
  • Subsidiary for Steamed Rice, Tofu, Cheese, or Fresh Vegetables.
  • Dressing as mixing with Vinegar and Vegetable oils.

Nijiya Homemade Shio-Koji

Shio-koji is very popular in Japan. Shio-koji is Japan’s traditional seasoning made by fermenting and maturing a mixture of rice malt, salt, and water. It has long been used as a seasoning for pickled vegetables and fish.

Nowadays, shio-koji has been known as the “magical ingredient that makes any material delicious” and has been used in many different ways.

It can be used to pickle vegetables, fish, meat, and tofu or used as an ingredient for stewed dishes, fried dishes, pasta dishes, and dessert. By spreading one or two tablespoons of shio-koji on a sliced piece of meat or fish and letting it sit for a half day or day wrapped in saran wrap (refrigerated), that makes the piece of meat or fish extra tender and flavorful.

Nijiya original “Taberu-Rayu”

looks very spicy but not so spicy.

Taberu-Rayu is all the range since a few years ago, and also, our original Taberu-Rayu has been also very popular since then. The Nijiya Original Taberu-Rayu is renewed and coming with the same line of “Nijiya Small Bottle Series”

The significant point of this item is “Umami” from Konbu Seaweed and Dried Shrimp. In addition, plenty of fried garlic adds chunky texture.

Delicious on steamed rice, Ramen Noodle and Gyoza, and great for stir fry or BBQ. We select less spicy pepper so everyone can enjoy the great taste, even kids or people who are not good at spicy food.

Because of chilled item, these items are not available online.


ニジヤ手作り うまみの醤油麹



ニジヤ手作り やさしい塩麹




ニジヤ手作り 辛そうで辛くない食べるラー油





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Posted on 31st July 2012 in Deli & Sushi, Meat & Fish, Media


NIJIYA ORIGINAL SATSUMA-AGE (FISH CAKE) is made with selected Alaskan Pollack paste. We never use MSG so that customers can feel natural taste of fish and other ingredients.

Please also watch our cute commercial below!!


This traditional fish cake is very nutritious – made with variety of vegetables-onions, carrots, burdock, and sweet potato. A hint of sweetness from sweet potato is enhancing the beautiful flavor.


Crashed and whole Edamame is kneaded with fish paste. Edamame is known as wholesome food because it is rich in Vitamin A and C that are not significant amount with Soybeans.

Ham & Cheese:

This “Pizza-like” fish cake is kid’s favorite, and can be a healthy and nutritious snack for all generations. We use selected Nijiya Original Ham that is with No MSG.

Dried Shrimp & Green Onion:

Crashed superior dried shrimp is kneaded with fish paste and green onion. Please enjoy the harmonious aroma of shrimp and green onion and feel the Umami of seafood.

ニジヤ手作り さつま揚げ

ニジヤの手作りさつま揚げは、アラスカ産の高級スケソウダラのすり身を使用。NO MSGの優しい味わいです。






ハムとチーズ。まるでピザのような組み合わせは、お子様も大好きなテイスト。おやつにもおつまみにもぴったりです。ハムはニジヤ特製のNO MSGハムを使用しています。


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